Professional Search Engine Optimization Tips & Experts, seo
Search Engine Optimization is the process
of getting "organic" traffic from top search engines. It will
increase the visibility of a website in all major search engines. If site
appears more frequently in search results, it will receive more number of visitors
from all the top search engines.
Organic search engine optimization is a
technique which helps search engines find and rank your site higher than the
millions of other sites in response to a search query. It helps you get traffic
from organic search results. The objective of every website owner is to
top-list their website, when organic search engine results are being listed
out. Most of the search engines ban the websites which adopt Black Hat methods
for carrying out search engine optimization. The Black Hat methodologies
consist of various methods and are generally considered to be ‘unethical’.
The first basic truth you need to know to
learn SEO is that search engines are not humans. While this might be obvious
for everybody, the differences between how humans and search engines view web
pages aren't. Unlike humans, search engines are text-driven. Although
technology advances rapidly, search engines are far from intelligent creatures
that can feel the beauty of a cool design or enjoy the sounds and movement in
movies. Instead, search engines crawl the Web, looking at particular site items
(mainly text) to get an idea what a site is about. This brief explanation is
not the most precise because as we will see next, search engines perform
several activities in order to deliver search results – crawling, indexing,
processing, calculating relevancy, and retrieving.
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